Baylor will go gold this fall


WACO, Texas – In less than a month, the green and gold will enter the field of competition. To further unite the Baylor family, the Baylor Athletics division announced its “Go Gold” initiative for the upcoming athletic season. Fans are invited to visually unite in gold throughout the year, creating visual impact for opposing teams and fans alike.

The gold factor was contagious at the 2022 Sugar Bowl, and it’s time to bring that same energy back to the Baylor campus. Each of Baylor’s 19 sports will be awarded gold at their conference home opener this year. Baylor Athletics is committed to providing gold giveaways at these games ranging from gold poms, gold rally towels to apparel.

“We want to create something special that Baylor fans can look forward to every year,” he said Jovan exaggerated, senior associate athletic director for external operations. “Our goal is to create an atmosphere that leaves a physical impression. From the moment the opposing team takes center stage, we want them to feel the presence of our fans. If you have 45,000 fans in gold, the visual impact is impressive and strong. Gold stands for Preparing Champions for Life. It’s the gold standard we expect our student athletes to be by, and we hope our fans will join us in this visual rally and wear gold all year long.”

To celebrate the Go Gold initiative, Baylor Athletics has created official Go Gold apparel. Fans will have the opportunity to purchase exclusive Go Gold apparel at the Baylor Bookstore and licensed apparel partners. Equipment can be pre-ordered herebut the first opportunity to purchase in person is at Baylor’s annual Meet the Bears event on Saturday, August 27th.

“The Go Gold initiative is an exciting opportunity for Baylor to prepare and show our cohesive entity,” said Larissa Rupley, Area Director of Retail Shops at Baylor University. “We are committed to creating a range of merchandise to offer fans a variety of ways to join the ‘Golden Wave’ of solidarity.”


Sept 21 Volleyball hosts TCU at 7pm

Sept. 23 Soccer hosts Oklahoma at 7 p.m

Oct. 1 Football hosts Oklahoma State at TBD.

Oct 15 Equestrian hosts Oklahoma State at TBD.

Baylor Football will host its 2022 Go Gold game against the Oklahoma State Cowboys on October 1 in a repeat of the 2021 Big 12 Championship Game. Prior to October 1st, fans attending the Go Gold volleyball and soccer games will have a chance to win an official Go Gold t-shirt giveaway.

Tickets for volleyball and soccer are available now, while single-game soccer tickets go on sale August 3rd.

Bear Foundation members have the opportunity to participate in an exclusive presale for single-game Baylor football tickets beginning Monday, August 1st. Public single-game football ticket sales begin Wednesday, August 3rd.

Season tickets are still available and continue to offer the best value and the only way to get reserved seating for all six home games. Mini plans are available until September 3rd, with the Go Gold game included in the Champions mini plan. Season and mini tickets can be purchased online or at the ticket office from Monday to Friday, 8 a.m. to 5 p.m

For more information on soccer, volleyball or soccer season or single game tickets, click here or call the Baylor Ticket Office at (254) 710-1000.


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